BRIEF

In order to address the little boys segment of consumers, Cussons KIDS utilizes the Hotwheel images for its packages.  We are requested to create various packaging designs for the various type of Cussons Kids products.

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SOLUTION

We selected several Hotwheels visuals to be used in our designs. While still balancing with the Cussons Kids guidelines to ensure that the brand is prominently displayed, we created a series of packaging designs that showcase Hotwheels logo and cars.