Chupa Chups
Tounge Painter
Tag On
Brief
Chupa Chups Big Babol planned to launch a new variant, Chupa Chups Big Babol Tongue Painter, and required a TVC tag on to be embedded into the existing commercial.
Solution
We created an eye-catching tag on the existing TVC with a full screen opening to briefly introduce the new product. The remaining duration was treated as a squeeze frame, featuring pop-up visuals and looping text animation to maintain attention on the new product.
Chupa Chups Big Babol Tongue Painter Tag On
Brief
Chupa Chups Big Babol planned to launch a new variant, Chupa Chups Big Babol Tongue Painter, and required a TVC tag on to be embedded into the existing commercial.
Solution
We created an eye-catching tag on the existing TVC with a full screen opening to briefly introduce the new product. The remaining duration was treated as a squeeze frame, featuring pop-up visuals and looping text animation to maintain attention on the new product.
