BRIEF

KAO intended to launch a liquid soap product that is practical and easy to carry. The client wished to have a handy packaging that incorporated vibrant colors to make the product stand out among its competitors. 

 

SOLUTION

We developed a packaging design with lively visuals that illustrated the long lasting and fresh fragrance from each variant, completed with a closed cap to control the flow of the product, making Sofsoap a convenient liquid soap that is safe and easy for everyone to use.